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Nico Willoughby-Smith Fashion Designer Bassonia, Johannesburg  

There is no such thing as competition when you're in a class of your own!
4.9
55 reviews
  • pro verified Pro Verified
  • 20 Years in Business

Reviews

Very Good
by Karen083****160 24 October, 2025

Delayed post - earlier this month I was looking for someone to urgently help with alterations to a dress. Found Nico on internet search close to me. He was wonderful and so accommodating. He transformed my daughters dress into a stunning masterpiece. And at No Cost! Thank you so much Nico. Wish you all the best and we will definitely see you for more new outfits.

Excellent
by Shauntelle076****807 verified 17 October, 2025

Nico’s service was fantastic. Very Punctual with time as myself and always professional. He took the time to explain every step with me. I will definitely be recommending him to anyone who needs a designer. Love my dress

Excellent
by Angel064****724 verified 15 October, 2025

Wow Nico is incredibly talented. Every detail is perfection and he takes such pride in every stitch. Superb quality.

Excellent
by Clive072****569 verified 15 October, 2025

The service and end result was absolutely world class

Excellent
by Gugulethu081****087 verified 30 September, 2025

I found Nico on Snupit while searching for a dressmaker for my matric dance, and working with him has been an absolute dream. From the very beginning, he understood every idea I had and brought them to life with such precision and creativity. It honestly felt like he could read my mind and then elevate my vision even further.

What stood out the most are his corset-making skills—seriously on another level. The structure, the fit, and the detailing are beyond anything I expected. He has this way of making everything look seamless yet powerful, and it makes me even more excited to wear the dress on the night.

Nico’s professionalism and attention to detail are unmatched, but what really makes the experience amazing is how easy he is to work with—he listens, advises, and makes you feel completely confident in the process. I couldn’t recommend him enough!

Excellent
by Amy073****381 28 September, 2025

I went to Nico for a bridesmaid dress and I have been to two appointments so far, one was to take measurements and the other was for my first fitting. Nico was so professional during both sessions. He always took the time to explain everything so I knew what to expect. He made me feel so comfortable during the fitting and he is so creative with his work! I look forward to the final dress, he will make me feel like a goddess!

Excellent
by Stephan076****793 verified 28 September, 2025

Mr Nico, brings a degree of Design and Craftsmanship to this industry that I haven’t seen. His passion is not intoxicating (because you might not remember the experience) , it is Involving, he makes you understand why he designs … You! He does not design an Item , he designs the Persons persona that needed to come out through his hands!!

Love it! Love him!

I have to, have to! Work with this amazingly Special, patient and Kind individual as He makes you feel like a Red carpet Star!!

Thank you Sir Nico!! May your talents take you to Heights you never dreamed of!

Excellent
by Linda072****317 verified 23 September, 2025

Nico, is a wonderful, energetic and passionate designer who has made my dress fittings feel very comfortable and has kept me excited for the event to come!

Excellent
by Tazlyn076****369 18 September, 2025

I cannot recommend Nico Willoughby highly enough! He created my best friend’s wedding dress, and it was nothing short of breathtaking. The craftsmanship, attention to detail, and love that went into every stitch showed with how the dress fitted her like a glove — elegant, flattering, and absolutely perfect for her big day.

Not only did it look incredible, but it also gave her the confidence and radiance every bride deserves to feel as she walked down the aisle.

Thank you, Nico for making her vision come to life and creating a gown that will be remembered forever. Truly a five-star experience from start to finish!

Excellent
by Iriwa076****815 08 September, 2025

Nico is the designer for my younger brothers wedding of which my husband and I are part of the bridal party.
I honestly cannot find the words for Nico - not only is he beyond exceptionally talented, he is a blessing. I have a little one that just turned a year and I haven’t managed to gain my pre-pregnancy figure back or my confidence but just a few hours with Nico and wham!!! He boosted and uplifted my confidence! He is the most humble and kind human I have ever had the privilege of meeting and his talent is definitely something that only God can bestow on someone. Nico, thank you for bringing out the woman in me again and for helping me find myself again.

Excellent
by Shaleen082****914 verified 02 September, 2025

It is so refreshing to deal with someone who has a professional and amazing work ethic. He keeps to deadlines and ensured that my daughter's dress was done in record time despite being so busy. He definitely has a supernatural talent for design. He took a plain dress design and turned it into a princesses dream dress. He is imaginative and super creative and makes impossible, possible. My daughter's dress turned out amazing because he went the extra mile to add detail and accessories that would make her easy to move and dance in. I wish there were more people that had his wonderful work ethic. He is exceptionally talented and I would never go to anyone else. He is also reasonably priced.

Excellent
by Marlene082****266 verified 02 September, 2025

Exceptional and professional - made my daughter feel like a princess just in a basic trial... Can't wait to see the end result

Excellent
by Kiara064****518 01 September, 2025

Nico was brilliant. He brought all my dreams to life with the dress. He showed patience and was such a pleasure to be around, always had a smile. His designs and ideas are immaculate and he never doubts himself. Best dress maker ever

Excellent
by Aurora082****592 01 September, 2025

Nico is just such a creative, talented and awesome person. He took our vision and created a masterpiece of a wedding dress.. He really strives for perfection and accommodates our needs in every way from appointments to keeping us updated every step of the way..

Excellent
by Celine060****128 01 September, 2025

Best! Best! Best! Love! Love! Love!

Very Good
by Casey082****812 23 June, 2025

Nico is a very talented fashion designer. He has incredibly in depth knowledge about fabrics, their complementary colours and cuts, as well as body shapes and their complementary designs. Nico is also very committed to going the extra mile for his clients. He even gave me advice of what moisturiser to use, how to style my hair and what jewellery to wear.

Good
by Veryan071****470 verified 09 October, 2024

Nico did his best ... he is a lovely person but unfortunately he takes on too many projects at the same time and was overwhelmed....but his execution was good fortunately Domis out fit turned out spectacular

Excellent
by Sonja084****318 verified 23 July, 2024

We had the pleasure of working with Nico for my daughter’s matric dance dress, and we couldn’t be happier with the experience and the final product. From the initial consultation to the final fitting, Nico was professional, attentive, and incredibly talented.

Nico took the time to understand my daughter’s vision and provided valuable input to ensure the design was both unique and perfectly suited to her style. Each consultation was enjoyable, filled with creativity and a genuine passion for fashion.

The final dress exceeded our expectations. The craftsmanship and attention to detail were impeccable.

Thank you, Nico, for making this a memorable experience and for creating a stunning dress. We highly recommend Nico to anyone looking for a bespoke and beautifully designed dress.

Excellent
by Kamea062****984 22 July, 2024

Excellent
by Elinor083****149 verified 05 June, 2024

Outstanding service.
We met Nico in a fabric shop when he was consulting with other clients. It was evident that his clients had faith in him. We approached Nico for assistance. Despite his full day, Nico managed to consult with my niece Stephanie, there and then and purchased everything that was needed within her budget.
Stephanie wore her exquisite dress feeling very comfortable and confident about herself. Thank you Nico for a job well done. I highly recommend you. Regards Elinor

Nico Willoughby-Smith Fashion Designer's response
Thank you so much for your kind words Elinor...
Excellent
by David079****330 03 June, 2024

Thank you so much my daughter Stephanie's dress was magnificent exactly what she wanted intricately bespoke design. I highly recommend Nicol. Well done!

Nico Willoughby-Smith Fashion Designer's response
Thank you so much David! Working with your daughter was an absolute pleasure.
Excellent
by Abey083****056 03 June, 2024

Dear NICO. The dress you made for Stephanie Assad was beautiful. She received so many positive comments and it fitted her like a glove. It was made so pretty and she received so many compliments. The price was affordable and not costly. Thank you so much.

Nico Willoughby-Smith Fashion Designer's response
Thank you so much Abey...
Excellent
by Elaine082****794 02 June, 2024

My niece was a debutant last night. She looked absolutely outstanding!!! Her dress was beautiful! Thanks to Nico who in a very short time made this stunning dress for her. Thank you Nico for excellent service. Top class designer!!

Nico Willoughby-Smith Fashion Designer's response
Thank you so much Elaine...
Excellent
by Stephanie083****933 02 June, 2024

Honestly so in love with my dress , I couldn’t have asked for better than what Nico did. Thank you.

Excellent
by Avril082****569 verified 02 June, 2024

The best designer. Nico is creative, talented and made sure his client are happy. Feedback was given on a daily basis. My daughter looked amazing. Thank u Nico

Nico Willoughby-Smith Fashion Designer's response
Thank you so much Avril...

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About Us

Nico Willoughby-Smith is a renowned, award-winning fashion designer.
Graduated from The Design School of Southern Africa.
Moderated and validated by the London College of Arts.
Specialising in haute couture, bridal wear, matric farewell garments, men's bespoke tailoring and special occasion attire.
16 years of inspired individualism which ensures that every creation is custom designed according to your satisfaction.

Services Provided

Work Focus

Business Hours

MON

08:00TO16:30

TUE

08:00TO16:30

WED

08:00TO16:30

THU

08:00TO16:30

FRI

08:00TO16:30

SAT

08:00TO13:00

SUN

Closed

What training and/or membership affiliations do you have that relates to your work?

Higher diploma in fashion design and marketing.

Describe a recent project that you have completed.

I have dressed national celebrities such as Lianie May and Nianel.

Who are some of your customers and can you provide traceable references?

You can Google Nico Willoughby-Smith Fashion Designer.

Do you provide any guarantee of your workmanship and/or services. If yes, please share the details here.

Everything is custom-designed with a fitting procedure.
ADDRESS
43 Steenbok Avenue, Bassonia, Johannesburg - 2091
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